benisouk.com Reviews 647

TrustScore 4 out of 5

4.2

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Rated 5 out of 5 stars

The rug I purchased met and exceeded all my expectations. I have never been so impressed with the quality of any rug I have EVER purchased. This rug is a work of art. I purchased the Afta-Beni Ourain... See more

Rated 5 out of 5 stars

Our beautiful vintage Moroccan rug arrived only five days after we placed the order. The website image matches the colors and condition. When we had an issue with or email address, a very nice person... See more

Rated 5 out of 5 stars

I've frankly been burned by social media ads in the past but took another shot with benisouk. Boy was I surprised! I needed different cushions for a new leather sofa and these that arrived are perfe... See more

Rated 4 out of 5 stars

Our rug is gorgeous! Colors are true to the photos online and the weave is thick and soft. Very pleased with the quality of the Ouraida Shag Moroccan Rug; it's made our space so colorful and cozy.... See more


Company details

  1. Furniture Store
  2. Antique Furniture Store
  3. Art Handcraft
  4. Home Goods Store
  5. Kitchen Supply Store

Written by the company

At Benisouk, we bring the timeless art of Moroccan craftsmanship to homes worldwide. Focused on authenticity, our collection includes handcrafted rugs, brass lighting, dinnerware, and more, all made by skilled artisans from the Atlas Mountains of Morocco. Each piece tells a story, carefully crafted using traditional methods passed down through generations. Our mission is to celebrate Moroccan heritage while offering unique, high-quality products that add beauty and warmth to every space. We believe in the beauty of preserving Moroccan heritage while offering functional, high-quality products that elevate any space. From vibrant rugs that add warmth to your living room to unique ceramics that celebrate Moroccan artistry, every item in our collection is a testament to the passion and skill of its maker. As we continue to grow, we are proud to share these beautiful traditions with our global community, offering not just decor, but a connection to the rich history of Morocco. With Benisouk, you’re not just purchasing a piece for your home — you’re embracing a story of craftsmanship and culture.


Contact info

4.2

Great

TrustScore 4 out of 5

647 reviews

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Replied to 45% of negative reviews

Typically replies within 2 weeks


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Rated 5 out of 5 stars

Amazing Craftsmanship

I ordered two pillow covers and three rugs. The pillow covers arrived within a week which impressed me with international shipping. They are beautiful, but the rugs are PHENOMENAL. They are well-crafted and designed. I just purchased another two rugs.

Date of experience: January 28, 2025

Rated 5 out of 5 stars

Excellent Quality

The rug I purchased met and exceeded all my expectations. I have never been so impressed with the quality of any rug I have EVER purchased. This rug is a work of art. I purchased the Afta-Beni Ourain rug. It is thick and so luxurious and exceptionally well made. The artist who created it is a master at her craft. I also contacted their customer support for a question regarding shipping. Excellent! Friendly, courteous, professional and made me feel like a valued customer. I have found my rug company.

Date of experience: March 11, 2025

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Rated 5 out of 5 stars

Return Request for Medical Reasons

I requested a return 1 day after the 14 day return policy, explaining that my purchase was delivered whilst I was interstate caring for a family member who was a medical emergency. There was no recourse, no compassion even though I offered to obtain a medical certificate as evidence. Customer service has ignored all, but one, of my emails. Very disappointing.

Date of experience: December 18, 2024

Rated 1 out of 5 stars

Major shipping concerns

Placed an order for 2 rugs in early December. I am located in Canada, and there are significant issues with Benisouk's chosen carrier/delivery agent, Aramex. My order sat in customs for a long time, and I wasn't notified that duties were owed. I attempted to connect with Benisouk customer service numerous times; they were very unhelpful and offered no recourse. Eventually I contacted the carrier directly; they advised they often have to "chase down" this company to get customer information to send to customers about owed fees. Very unprofessional and such a hassle. If you want good communication and customer service, don't order from Benisouk—there are so many great rug vendors on Etsy that make purchasing internationally easy. This experience was a nightmare. Express 5-7 day shipping will mean nothing—I have been waiting for communication for over 20.

Edit- I have yet to receive a payment link from the carrier or contact from Benisouk. I have no issue paying customs, but I need to be made aware they are required, how much they are and how to pay them????? Apparently, my order has been sitting in customs for a long period because the carrier they use doesn’t contact customers, and Benisouk has no ability to provide this information. This seems really standard for a company- Benisouk has major challenges with shipping and after product support. Wonder if/when my orders will arrive. Totally unprofessional. I would avoid dealing with Benisouk at all costs.

Date of experience: December 23, 2024

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Reply from benisouk.com

Hello Kim,

Thank you for sharing your feedback. We sincerely apologize for the inconvenience you've experienced with your order. We understand how frustrating it can be to have delays and issues with customs and communication, and we truly regret that this has affected your experience.

Regarding the situation, we want to clarify that your rug was not stuck due to any fault on our part. The parcel was held in customs because payment for duties was required, which is a standard procedure for international shipments. Once we were made aware of the issue after your complaint, we immediately contacted the carrier, Aramex, to ensure that the package was released from customs. They confirmed that the customs fees had not been paid, and we promptly requested them to resend the payment link so you could clear the package and proceed with delivery.

We have no interest in keeping your parcel blocked, and we always strive to provide the best service and communication possible. We understand the importance of clear and timely updates, especially when it comes to international shipping, and we are working on improving these processes to avoid such issues in the future.

Again, we apologize for the frustration you've encountered and appreciate your understanding as we work to resolve this. If there is anything else we can do to assist you, please don’t hesitate to reach out.

Kind regards,

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Rated 5 out of 5 stars

Great brand, beautiful rug

My new @benisouk rug arrived today, and i wanted to say their customer service was incredible, the quality is fantastic, feels great under bare feet and i love that i am buying from artisans vs mass produced stuff from a chain. Really wanted to share a genuine experience and support a real, good and real good brand. Thank you. 🙏

Date of experience: December 17, 2024

Rated 4 out of 5 stars

luxury beni mrirt rug

I bought a gorgeous luxury beni mrirt rug from here. It was a bit of a gamble because it was a lot of money for us, and we didn't get to see it in person in advance. I was surprised after I bought it that it was shipped from Morocco. I think they accept returns in Florida, but I am not sure. Luckily, it is one of the most gorgeous and well-made rugs I have ever seen. We love it! It's on stone flooring, so we bought a rug pad separately to protect it. It's so soft and cozy on top of the stone. My only complaint, and the reason for 4/5 stars, is that I tried to contact the store twice after receiving it to ask how we can keep it clean. I didn't hear back from them. So, we ended up doing some googling on the topic. But all in all, I would buy from here again based on the quality of the rug.

Date of experience: July 04, 2024

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Rated 4 out of 5 stars

Fantastic quality

Fantastic quality! Rug is plush and beautiful. Adore our piece, and customer service was as expected. Only complaint would be length of time it took to receive our rug. Many months.

Date of experience: November 25, 2024

Rated 5 out of 5 stars

Benisouk rugs and customer service…

Benisouk rugs and customer service support is great. I bought two vintage rugs within the past year. Both arrived promptly, were extremely clean and absolutely gorgeous. The quality and feel are great and both fit well in my rooms. I recommend Benisouk rugs to others and will definitely purchase additional items in the future.

Date of experience: May 09, 2024

Rated 5 out of 5 stars

I love our new rug

I love our new rug, it’s beautiful, the design and craftsmanship, of very high quality, and even really easy to clean. The delivery was quick and all in all a 5 star experience. Happy customer 🙏

Date of experience: November 16, 2024

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Rated 5 out of 5 stars

Beautiful Rug, easy purchase!

We ordered an incredibly beautiful runner for our entryway. The colors match exactly to what we saw on the website and the rug is plush and soft yet sturdy for this higher traffic area.

Date of experience: September 27, 2024

Rated 1 out of 5 stars

(PART 3) Rugs were dirty, sticky, and smelled of urine!

If you're reading this, chances are you've already been screwed over in some capacity by the infamous BeniSouk!

RUG CLEANING UPDATE:

The deep cleaning of the rugs that I paid for worked to rid them of the horrid smell of urine and the sticky texture that plagued each rug. This cost me $650.

One rug is still discolored in an area, but at least it doesn't smell like a herd of goats decided to use it as a toilet! The unfortunate silver lining one must draw when doing business with BeniSouk.

Also, if you're reading this, it goes without saying that this company is as corrupt as it gets, especially in the way that they absolve themselves from any and all responsibility when it comes to the rugs that they are selling.

P.S. They WILL remove your negative review as they have removed the last two of mine it seems :)

Date of experience: November 11, 2024

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